Colby Community College will host its annual Bull Production Sale and Seminar on Friday, March 20, at the Beef Unit on the college farm, located at 2002 County Road 23, east of Colby.

Brian BertelsenThe day will begin with a Bull Sale Seminar at 10:00 a.m. featuring Brian Bertelsen, vice president of field operations with U.S. Premium Beef. Bertelsen will present “Capturing Carcass Premiums,” focusing on strategies producers can use to maximize carcass value through genetics, management, nutrition, and carcass data in value-based marketing systems.

U.S. Premium Beef is a producer-owned beef processing company and part-owner of National Beef Packing Company, the nation’s fourth-largest beef processor. In his role, Bertelsen provides technical services and education to producers on cattle delivered under U.S. Premium Beef’s value-based grids.

He holds degrees in animal science and ruminant nutrition from the University of Illinois and has previously worked as a cattle nutritionist in the feed industry and as a beef specialist with Cooperative Extension.

Prospective buyers are welcome to view cattle at their convenience leading up to the sale. The event schedule includes:

  • 10:00 a.m. – Bull Sale Seminar  
  • Noon – Complimentary lunch
  • 1:00 p.m. – Bull Sale

The sale will feature yearlings and 18-month-old bulls from 17 consignors, along with home-raised heifers. The eight breeds represented are Angus, Balancer/Gelbvieh, Charolais, Red Angus, Salers, SimAngus, and Simmental  Online bidders must be registered with DVAuction before the event begins.

For more information, contact Beef Program Director Adalaide Kline at (785) 460-5465 or adalaide.kline@colbycc.edu.